On Alibaba's Singles Day, Chinese consumers look to spend more, shift away from American brands

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Many Chinese consumers say they'll be shopping for domestic brands during Singles Day on Nov. 11, the global consulting firm AlixPartners found.

Thirty-nine percent of Chinese consumers plan to spend more on Singles Day this year compared with last, the survey found. Only 15% plan to spend less, it said, with the majority of those people citing the pandemic's impact on the economy for their concern.

"Historically, American products scored very highly on [brand] attributes," David Garfield, global co-leader of the consumer products practice at AlixPartners and a managing director at the firm, said in an interview. But, "Chinese consumers increasingly are feeling like they can get these benefits elsewhere," he said. "It goes beyond geopolitical talk or any trade flow impact.

 

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GooDonald good luck with that especially with chairs that explode or things that catch fire.

So much winning!

f**k china

And legends says ; make America great again.

Americans should learn from it?

Finally!!!

thanks for this news

They love PCs come with Windows OS. They love Apple computers.

It is not true they always love iPhones.

They aren’t in the middle of their 3rd Wave of Covid? 🙄🙄🙄realDonaldTrump

Hey Ivanka, tell your cheap sweatshop workers over there in China our American workers who could have been paid to make your merchandise said Hello!

Hey Donald Trump, tell your cheap sweatshop workers over there in China that our American workers who could have been paid to make your merchandise said Hello!

I am a professional Social Media Marketer. I will research real users based on your targets, including your INSTAGRAM competitors, Location or hashtags. This will result in your account seeing organic growth of real and active users. please contact me!

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