Omnicom Biden agency employees ask partners to address racism - Business Insider

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Employees at Omnicom Group-owned ad and public relations agency GMMB asked for a conversation about 'systemic racism and inequity' at the firm and shared a list of 34 proposed reforms

The outline below is intended to reflect a sincere desire to engage senior leadership in constructive, respectful dialogue, serve our clients even more effectively, and make the firm a better place. In order to ensure that GMMB's staff is representative of the world and the issues we advocate for, we propose that GMMB:

Define within the GMMB handbook, and implement across all offices, an explicit no-tolerance racism policy for GMMB staff and contractors, including mechanisms to report racist incidents It is not enough anymore to say that Omnicom precludes us from sharing this information, we should lead by example. Create a series of team-specific plans to invest in the career growth and development of staff at all levels, including non-account staff , with an emphasis on supporting BIPOC staff members, and review that plan regularly at team meetings

Commit to greater transparency and timeliness around results of firm-wide surveys, including sharing: A new business review board, with representation across the firm , that discusses potential new clients during the RFP process and ensures honesty around diverse staffing for those RFPs and eventual projects

Developing a clear and consistent policy to allow staff to opt out of working on accounts that do not align with their views/beliefs without fear of retributionCommitting to annual agency-wide reporting on the percent of money spent with POC vendors and contractorsConducting conscientious media buying, ensuring that the millions of media buying dollars that come through GMMB every year are not used to support sites and platforms that are actively harmful or perpetuating misinformation and/or...

Encourage employees, especially Black employees, to take time off whether it's for mental health or to protest/take other actionCreate time and space for all staff to process major national crises, potentially including shutting down the office as appropriate

Source: News Formal (newsformal.com)

 

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