Off-White Names Ib Kamara Art and Image Director

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.OffWht has found its new artistic leader to carry on the legacy of Virgil Abloh.

Kamara has been part of the Off-White family for years, styling the shows of the brand in addition to being the stylist of choice of many other fashion designers, ranging from Riccardo Tisci to Erdem Moralioglu. Before taking on the top job at Dazed, he produced editorials for the likes of i-D, System, Vogue Italia and Another magazine.

His work quickly stood out for its rich visual storytelling that weaves in high fashion with diverse cultural references and questions on gender and identity. For example, his first issue of Dazed, shot by Paolo Roversi, paid homage to the British National Healthcare System’s vaccine drive and the power of collective change.

The first official fashion venture of Abloh, Off-White was launched online in late 2013, holding its first showroom presentation in Paris the following January with designs that merged influences ranging from Bauhaus to sports apparel and Caravaggio. It established the visual signature of the brand: thick diagonal stripes that have become a byword for insider cool.

The late Ghanaian-American designer expanded the brand into womenswear within 18 months of its launch. In 2015, Off-White made it onto the shortlist of the LVMH Prize for Young Fashion Designers, crystallizing the advent of streetwear as a credible challenger to the luxury status quo, and cementing close ties to the French group. In 2018, Abloh was named Louis Vuitton men’s artistic director, making him the first Black American to hold the position at LVMH Moët Hennessy Louis Vuitton.

 

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