Massachusetts attorney Douglas Brooks, who represents victims of multilevel marketing scams, believes it is all in the selling.
Like Nxivm, the group known as DOS — an acronym for a Latin phrase roughly translated as "master over obedient women" — was structured as a multilevel organization in which members were expected to recruit others. In DOS, Raniere was considered "grand master." Recruits were referred to as "slaves." Raniere, who has been held without bail since his 2018 arrest, is appealing his 2019 conviction on seven felony counts. He did not respond to interview requests from "American Greed," but in, he insisted he did not commit any crime.
Brooks, the Massachusetts attorney, said he was surprised by the sway Raniere held over his followers. "I think he was a master of that, of finding out about you and what made you tick and what you were interested in," Ucci said.
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