As seen in the trailer, the phony influencers’ social media following is manipulated by an army of bots, with Instagram-eager brands ultimately flooding them with free stuff.
“Emerging influencers get approached by companies offering them free goods, and the most successful of them are paid fortunes to advertise on their platform. Even if the entire premise is tenuously based on fake scenarios and fake lives, the financial incentives for every piece of the puzzle are real,” HBO added.
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