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Noodles & Co. Bets on Costlier Cheesy Pasta

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Restaurants are wrestling with how much of their own expenses they can pass along to customers as costs for wages, ingredients and transportation climb

Noodles & Co. is conducting an experiment: determining how much consumers will pay for a bowl of fat, cheese-stuffed pasta.

Carl Lukach, the 450-unit chain’s chief financial officer, pored over customer surveys before pricing Noodles’ new Tortelloni dish at $8 when it was introduced in June. That made it more expensive than core dishes on the menu, but Noodles’ costs were rapidly rising, and Mr. Lukach wagered that customers would keep splurging on indulgent entrees.

 

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100%. My cost to make your food goes up… the cost of your food goes up. PERIOD! If you don’t like that… VOTE BETTER.

Do what banks do. You'll be fine.

parts of the crises are USDA ,FCA FNS and higher levels of the government farmers are putting together their efforts cultivation in worst of the worst states where weather conditions are not on their side and no help as loans to do better business

nice

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