With many legacy brands entering the NFTs and metaverse space, one might wonder — what about fashion brands? After all, its lifeline depends on exclusivity, limited copies, highly sought-after pieces by famous designers that people would literally queue up for. The decision to brandish an exclusive Chanel bag is probably not that different from having a Punk or Ape as your PFP — it signals social exclusivity, that you are in the "in-group".
Well, simply put, these virtual collectibles offer brands the opportunity to advertise to an otherwise untapped market of consumers: gamers. In turn, this provides abundant advertising for fashion brands. Not only are their products are worn in the metaverse, their profits skyrocket as people buy more and more of their NFTs. Not to mention the cost of making NFTs may have a lower footprint compared to making actual tangible items.Here are some more reasons why fashion brands may want to make NFTs.Generally, making and marketing a product costs as much money equally if not sometimes more. On average, a Gucci model makes $62k a year.
Gucci has collaborated with The Sims, Tennis Clash, Genies, Pokemon Go, Roblox and Animal Crossing in the previous year, in addition to its own Gucci Arcade, which debuted in 2019, and its Sneaker Garage, which will debut in October 2020.Louis Vuitton was born in 1821, 200 years ago. The company is going all out to commemorate the founder's milestone birthday.is a commemoration of Vuitton's life as well as a reaffirmation of his legacy.
CAPPASITY ❤️❤️❤️
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