netflix pledges to cut back on cigarettes in their shows

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After a new study showed that Netflix’s award-winning Stranger Things was among the worst offenders for showing smoking on screen to potentially vulnerable youth audiences.

). The survey looked at shows that were among the most popular with young people , making their findings all the more important. The report goes on to say that exposure to tobacco use in media is responsible for 37% of young people who take up the habit., Netflix pledged to make all their programming aimed at young people -- anything with a rating below PG-13 or TV-14 -- smoking and e-cigarette free, “except for reasons of historical and factual accuracy”.

"We also recognise that smoking is harmful and when portrayed positively on screen can adversely influence young people,” Netflix added. Hear hear.

 

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