Today, Netflix revealed more details about its upcoming permanent retail destinations that were first announced eight months ago, including where the first two Netflix House venues will open in 2025: Dallas, Texas, and King of Prussia, Pennsylvania — a city located 15 miles outside of Philadelphia.
Although the mall was not open to the public during filming, Netflix has previously opened other themed pop-up experiences, whose popularity has seemingly convinced the company it needs permanent locations. Details on what exactly will fill all that space and draw fans to the streaming giant’s first two permanent venues remain thin, but they will include “regularly updated immersive experiences” and “unique food and drink offerings,” according to Marian Lee, Netflix’s chief marketing officer.
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