National Lacrosse League announced a partnership renewal with Team 22, the manufacturer of sporting apparel company, Under Armour.The NLL also struck partnerships with Wilson, and New Balance-owned Warrior.Guillaume Payen | SOPA Images | LightRocket | Getty ImagesUnder Armour
As part of the deal, Under Armour will supply equipment and gear for players, which will ease some of the 34-year-old league's financial burden. The deal also provides a mix of cash and investment, league officials told CNBC, declining to provide full details. "Our elite lacrosse players will continue to have top-notch equipment at their fingertips as a result of this partnership with world-class companies Team 22 and Under Armour," Kevin Morgan, the league's executive vice president and chief revenue officer, said in a statement. Under Armour became the league's supplier of apparel, footwear and equipment in 2013.AT&TNLL games will air on Turner's Bleacher Report Live streaming service.
According to the NLL, the league's attendance averaged roughly 14,000 fans last season across 11 teams, which expanded to 13 this year with the New York Riptide and the Halifax, Nova Scotia Thunderbirds.
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