Happening for the first time in conjunction with Pitti Uomo, the Pitti Bimbo children’s wear trade show is making a comeback from June 30 to July 2 with a revisited physical format. Instead of the usual 500-plus exhibitors, the fair will showcase the collections of 113 brands, 42 of them available exclusively online at this season’s Pitti Connect.
MC2 Saint Barth operates 40 stores around the world, located in prestigious holiday destinations, spanning from the Caribbean island of St. Barth, which inspired the launch of the brand, Miami and Punta Cana in the Dominican Republic to Mykonos, Ibiza and Capri, among others. The newborn segment of the children’s wear industry is also driving the sector’s relaunch. In the first three months of 2021, exports of newborn garments and accessories returned to growth. The most encouraging signals come from the United Arab Emirates, where Italian exports of baby clothes increased 115.7 percent compared to the same period last year.
As Ferrari highlighted, vibrant colors will take center stage in the collections. “I think neon tones are making a strong comeback,” he said, adding that the “mini me” trend continues to rule the children’s wear industry.
Source: Entertainment Trends (entertainmenttrends.net)
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