Meet the London currency analyst who moonlights as wellness guru to Wall Street hedge funds and bankers

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Bilal Hafeez has tapped into a lifestyle shift happening on trading floors. The Nomura currency analyst's wellness newsletters have 'touched a nerve.'

The London-based Nomura currency analyst sends wellness newsletters — tips and tricks for shaping up, eating better, and maximizing brain and body potential.There's a lifestyle shift happening on trading floors.

Hafeez's mailing list has swelled to more than 2,000 readers, not only in his office in London, but at banks and hedge funds in cities including New York, Geneva, Singapore, and Cupertino, California . "I like to write on something other than the minutiae of markets," Hafeez, 41, said in an interview."It's really touched a nerve. There are so many people on our trading floor who do triathlons, people are religious about diets, there's a really high awareness around health.""You see this with hedge fund people and people in banking, they want to optimize physicality," he said.

 

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