, and lanolin; however, beeswax and honey are allowed. There is an emphasis on cruelty-free practices and being conscious of the environment — but products aren't necessarily vegan.Halal guidelines are hyper-specific, which can make it difficult to find necessities that meet those standards in the United States. Living in Chicago, Karim struggled with this for many years. There weren't products that met halal standards, were efficacious, and were safe enough for her son's eczema.
After a number of trips, she decided it was time to launch her own halal-certified brand,The process wasn't easy: "The biggest barriers have been sourcing and finding the kosher, halal, and vegan versions of active ingredients that I would like to use, as this is more difficult in America. It also results in increased costs and more logistical effort, but it's absolutely worth it," she tells Allure.
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