Maybelline Is Launching 6 of Its Best-Selling Liquid Lipsticks in Artsy New Packaging

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they are. Anyone who's tried them knows they provide velvety, matte color with a surprisingly elastic, hydrating feel. But if, for some strange reason, you needed even more motivation to finally introduce them into your lip-color wardrobe, a new collaboration with mixed-media artist Ashley Longshore makes them completely irresistible.

The new Maybelline New York x Ashley Longshore collection features prints from Longshore's instantly recognizable designs, interpreted to perfectly fit the packaging of six SuperStay Matte Ink shades: Loyalist , Believer , Pioneer , Dreamer , Visionary , and Artist . Even more colorful than the liquid lipstick itself is the packaging, which features different graphical styles including cartoonish drawings, bold text, and elegant illustrations combined to create tiny, portable works of art.

Longshore herself is just as thrilled as Maybelline about the collaboration. “Recreating my designs for the packaging of Maybelline New York’s SuperStay Matte Ink was an incredible opportunity to work with a new medium," Longshore said in a statement. "My love of color is always what really makes my artwork 'pop,' and the Maybelline shades selected really emphasize this.

It's what's on the inside that counts, whether we're talking about a person or a tube of lipstick, but some gorgeous packaging like this certainly doesn't hurt.

 

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