Markus Ebner Unveils Sepp Magazine Coinciding With European Cup

Markus Ebner’s Sepp magazine is on newsstands and on its webshop again to coincide with the football European Cup this summer.

Started before Ebner’s Berlin-based title Achtung in 2002 for the World Cup in Japan and South Korea, Sepp runs every two years marking the main football tournaments. “The new issue is very special to me as the Euro Cup is held in Germany,” admitted Ebner, citing multiple photographic portfolios by Martina Borsche or shot in Berlin by Kuba Dabrowksi, and in Munich, showcasing the streets and style of Germany in 2024.

Shining a spotlight on the Sepp Fussball Fashion Summer 2024 launch, during Milan Men’s Fashion Week, Ebner organized a football match, Sepp versus the team ofa fan of the sport and a player himself, renting a stadium in the city. Ebner’s team included a number of Germans in Milan, from Daniel del Core and Alexander Werz to Damir Doma, Versace’s Max Doerr, who also designed the jerseys with, as well as Johannes Hübl and Sébastien Jondeau.

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