Sometime last fall, I became aware of a new "influencer bag," if you will, that looked nothing like an "influencer bag" at all. Rather than serving as a tidy evolution of the micro Jacquemus top-handle or the early-2000s-beloved baguette, this new contender was slender and boxy, with gold-plated brass fixings and in the lower corner, an embellishment of a woman's naked figure.
Mariana Ramirez, the brand's founder and creative director, started Marargent out of her own desire for an aesthetically-relevant handbag label that defied the tides of time. "When I was growing up, I wanted something that could be passed down from generation to generation," Ramirez tells me over Zoom from Bogotá, where she's based and where the line is designed, sourced and hand-made in small batches.
While the brand's bags themselves are testament to Ramirez's own work as a student of design, the label's Instagram account is perhaps a more literal representation.
In November, Christie Tyler, the influencer you may know as @nycbambi, posted an outfit shot for her 400,000-plus followers that pictured a chocolate-brown wool coat and a coordinating "Pierre" bag. The next day, Moda Operandi was in Ramirez's inbox. And two days after that, Ramirez was at the luxury e-commerce platform's offices in New York City, with the retailer proposing that they host Marargent as a trunkshow to see how the buyers responded.
In pandemic-driven quarantine, where Colombia's mandatory stay-at-home orders were enforced until May 31, Marargent had real moments of stillness for the first time. It's important for creativity, explains Ramirez, but also increasingly difficult for her suppliers.
Power attracts power, it's a signal that works well even in cooperate world. Someone else can listen to you better because they already know your name Am trying to tell my story with an idea I wish to pitch to Converse All Star You are the power that can connect me, am Dominus
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