lucia pica: “what even is an imperfection?'

Some of Lucia Pica’s favourite childhood memories are centred around her mother’s lipstick — “She never left the house without it and in a way, I ended up the same” — but it was an innate passion for colour that fuelled her dream of becoming a make-up artist. Born in Naples, a city known for its saturated, exhilarating colour palette, Lucia grew up among rugged black volcanic landscapes, sun bleached multicoloured houses, painterly frescos and the deep ceruleans of the Mediterranean.

“Make-up should be about enhancing,” she tells i-D over the phone as she recovers from a post-fashion month cold. “Some days you wake up feeling bad, and the bags under your eyes are more intense than usual. You can use concealer, but you shouldn’t feel like you have to use a kilo of it to make yourself presentable.

Appointed Global Creative Make-up and Colour Designer of Chanel at the end of 2014, Lucia designs products that challenge and inspire modern make-up wearers, making it her mission to do for beauty what Coco did for clothes. “Mademoiselle Chanel revolutionised the way women dress and created practical, minimal looks that make their lives easier, so I think about practicality a lot,” Lucia explains. “I create products that work with you, not against you.

With this collection, Lucia is keen to remind us that make-up is a tool for differentiation not assimilation. “I believe in individualism, but I feel like there’s a bit of standardisation going on,” she says. Pointing towards social media, as well as the endless stream of tutorials available on the internet right now, she believes the beauty industry is guilty of projecting the idea that there’s one look that works for everyone, and Lucia is calling time on it.

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Why the first picture look like one of the markings you can get on your Guardian in Destiny? 😂

A primeira foto deste editorial está só incrível

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