Taking place virtually over the next two weeks, London Screenings is organized by a group of leading London-based international distributors — All3Media International, Banijay Rights, Entertainment One, Fremantle and ITV Studios — to showcase their latest scripted and unscripted fare.
Jens Richter, CEO of Fremantle International, says the timing of London Screenings is perfect for distributors to kick off their slates at the top of the year. It’s also a relaxed screening experience rather than a deal-making market where everyone meets at tables for half-hour meetings, he points out.
The day after, March 10, ITV will update buyers at three virtual festivals — the ITV Studios drama festival, non-scripted festival and formats festival.
However, distributors say it’s a mistake to compare London Screenings with MipTV, with the former focused on showcasing new shows and the latter specializing in speed-meets and deals.
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