E!: What makes this tequila different than the others options out there?
LR: It's a Rosado and it is aged for four months. That is exactly what makes it different. It has a little bit of a rosé color and it's delicious. It's so premium that you can just drink it on the rocks or add a little sparkling water and lemon. E!: The campaign emphasizes that "the best celebrations happen before the sun goes down." What are your thoughts on that mantra?
LR: I think the message is great. I think that we forget that you can have a good time during the day and it doesn't have to just be at night. I think that in my life some of the best times I've ever had were during the day.I love the messaging of it and how it's just fun to be with your friends.
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