Latina moms create Lil' Libros for kids to see themselves represented in bilingual books

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As a small Latina-owned business in Los Angeles has achieved the unimaginable, raising over $3 million in investments from community crowdfunding, sold more than 1.5 million books worldwide.

"We actually had a few locations -- brick-and-mortar locations -- and those we had to close those down. Fortunately we were able to shuffle things around to keep our staff intact," Rodriguez said.

"It was a year for us that we can look back and say, 'You know, we did what we could, we did our best and everything worked out for Lil' Libros,'" Rodriguez said. In July, the mothers and entrepreneurs kicked off an equity crowdfunding campaign via WeFunder to raise investment capital through the same community they serve. Lil' Libros raised more than $2 million within five days of the campaign and now has more than $3 million in investments.

 

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