Lamborghini has refreshed its logo for the first time in more than 20 years, giving its trademark raging bull badge a new look that aims to promote the firm's attributes. The new logo, which will be applied to all new cars going forwards, is said to "better reflect the 'brave', 'unexpected' and 'authentic' values" of Lamborghini's 'mission'.
The emblem itself is very familiar from the previous iteration of the Sant'Agata firm's emblem, but the bright gold detailing has been toned into a more subtle bronze colour and the Lamborghini name is written in a "broader" typeface - "symbolising the clear identity of the brand", Lambo says.
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