The second phase would reflect a "hybrid transition" that would take place by the end of 2024. "In 2023 Lamborghini will launch its first hybrid series production car, and by the end of 2024 the entire range will be electrified," the company said.
"Performance and the authentic Lamborghini driving experience will remain the focus of the company's engineers and technicians in developing new technologies, and the application of lightweight carbon fiber materials will be crucial in compensating for weight due to electrification. The company's internal target for this phase is to reduce product COThe hybrid transition would involve what it called "unprecedented investment" with more than 1.
A Lamborghini Urus car is on display during 2020 Beijing International Automotive Exhibition at China International Exhibition Center on October 1, 2020 in Beijing, China.Its third and final phase would see the car maker launch its first fully-electric Lamborghini in the second half of the decade. "The second part of the decade will be dedicated to full-electric vehicles," the company said, with technological innovation in this phase "oriented towards ensuring remarkable performance, and positioning the new product at the top of its segment."
The plan for a fully-electric model looks to be slightly behind rival Ferrari's roadmap. Ferrari Chairman John Elkann has stated that his
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