L.A. cycling studios are reopening. Can they pry people away from their Peloton bikes?

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Southern California cycling studios can open at 10% capacity, but while they were closed, Peloton amassed a legion of exercisers who may not go back.

Stuck at home and video-conferencing, Gen Z and millennial buyers have turned to antiques and art to liven up their spaces.

Petrosian is planning to reopen in the next few weeks for limited classes, but with 37 bikes at her Eagle Rock location, 10% capacity won’t be financially feasible. Still, she has hope — specifically because when she offered outdoor classes, plenty of attendees came despite having their own bikes at home.

“I’m so devoted to my Peloton, there’s no reason to go back,” Missler, 30, said. “The thought of working out in a mask sounds horrible.”

 

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