The rap superstar will design adult and kids' clothing that will be sold at the chain's stores next year. Yeezy is best known for pricey sneakers that sell out online quickly. But Yeezy footwear, made with sneaker company Adidas, won't be sold at Gap stores.
San Francisco-based Gap Inc., whose sales are dwindling, hopes the deal will keep it relevant with shoppers. For Yeezy, being in more than 1,100 stores worldwide could get the brand in front of more people. On Friday, West tweeted a photo of what the collaboration might look like: bright colored hoodies, jackets and T-shirts.
West has a history with Gap. He worked at one of its stores in Chicago as a teenager. And he told Vanity Fair magazine back in 2015 that he wanted to be creative director of the brand. As part of the deal announced Friday, Yeezy will receive royalties and possibly Gap stock if the line sells well.
Will the word chain disappear from chain stores.
Why? Just why? $400 clothes at Gap is just what we need? Go back to charging hundreds of dollars for your religious experience.
Gross. Kayan is an asshole.
Yo MF here is my “Gold Digga” collection for fall for your 6 year girls 👊
‘superstar’ 🤣🙄🤔🤣
I hope that he will be selling Kanye’s best vests. 😊
Yawn 🥱
Kanye supports Trump. We CANNOT support Kanye. TrumpVirus
Superstar? Really
Nobody wants that trash
Don’t they already sell plain, brownish clothes?
Gap is not in bankruptcy
Barf
“Designs” 😂😂😂😂 you said “designs” 😂😂😂 that’s the ticket 😂😂😂😂
I thought this was a racist country?
Sleezy more like it
How much do they pay the workers they make them , more than the max I hope considering the ridiculous price of them
this is like fubu. gap gonna be real ghetto
Kids will LOVE it! 🙄
Looking like Neo out of the matrix.
....introducing the “people who give 2 s^*ts” about this......
Big deal nobody cares Kanye lady night news LMFAO
Gap is still around? Huh....
I heard he likes fish sticks.
No Thanks
I'm sure that Kanye collection is gonna do REAL well with the kids.
Because the design is basic ? 🤔
BAD move, Gap !!! ye is a Trump supporter.. Trump is racist AF. so there's that
Gap is still around .. didn't they close for having underage workers
gap - gross.
ONLY RUSSIANS WILL BUY IT
Just curious. . . Where will the clothing line be made?
If you've seen Kanye West clothes they look like what you would find peasants wearing in a war zone.
🙄😬🤤
no yeezy sneakers? 🙄
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