K-Pop Flexes Global Muscle Thanks to Social Media and Streaming Platforms

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K-pop is an influential force in music that is here to stay. That was the consensus of panelists who took part in the Nov. 30 panel 2021 MAMA: The Future of K-pop Panel Session, highlighting the up…

K-pop is an influential force in music that is here to stay. That was the consensus of panelists who took part in the Nov. 30 panel 2021 MAMA: The Future of K-pop Panel Session, highlighting the upcoming MAMA Awards that recognize K-pop stars.

Killoren, along with Brooke Reese, radio personality and host of “The Chart Show” for Apple Music; Yeon-jeong Kim, head of global K-pop and K-content at partnership at Twitter; and Jake Hong, director of new music business and CJ ENM, discussed the K-pop market, its immense growth and how young people are driving it forward.

From July 2020 to June 2021, K-pop as a subject matter set a new record with 7.5 billion tweets, she noted.

 

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TheNolja Not a genre unless you're lumping different artists together cause of the language they speak

TheNolja Kpop a genre? Culture? It's an industry who is heavily influenced by western music like hip hop and EDM and there is definitely more to korean music than idol groups

TheNolja who did what to what? ._.

TheNolja 🤡

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