In the age before streaming, there was no better prize for new series than to premiere after the Super Bowl. Over the years, networks have used the powerful audience lead-in of the premier NFL event's 100 million-plus viewers to provide sampling for a new series. Such hits as 'The Wonder Years,' 'Homicide: Life on the Street' and 'Family Guy' received their first exposure after the broadcast. Lately, the post-Super Bowl stunt has been used less often.
The formula continues to work well with the traditional TV audience that tunes in to CBS. But the series has a different feel than the network's other dramas, which typically depend on ensemble casts. Although Hartley's character, Colter Shaw, has a support team to assist him on cases, he is onscreen nearly every minute of the show. He is the stranger who rolls into a new town each week to help solve people's problems.
Source: Entertainment Trends (entertainmenttrends.net)
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