Elemental stars with the four elements of water, air, earth, and fire co-existing peacefully in Element City. However, they live relatively separate lives, with Ember, a hot-headed fire element, and her family running a store in Firetown. When Wade, an overly emotional water element and city inspector, is sucked through the pipes and notes a number of violations, Ember's family legacy is in danger.
Kat Likkel: What's also interesting about the Pixar process, it is so iterative. At one point, there was a villain in this story. You go through so many funny little characters that you remember, at one point, there were two little villains called Singe and Scorch, that were just like these hilarious sort of three stooges kind of idiot villains trying to bring the shop down.
John Hoberg: It was a lot of talking. So we showed up, I think, January 2020 and we spent six weeks talking about everything and different iterations, but really getting to the core of it. He knew he wanted to tackle this, but I think it wasn't as personal at first, and it became more and more personal, the deeper we dug.
John Hoberg: This was really fascinating. It occurred to us two years into the process. We had never heard someone say, would kids like this? For two years that was never brought up and it was always trying to find the truth and motivations and what characters felt. But there was never a, well would kids find this interesting? I think their secret sauce in a lot of ways is they just try to find the truth in there and it's so human that it speaks to all ages.
John Hoberg: They do this thing, it's an exploration. Basically you have the director, you have the writer or writers. I think we were one of the first teams ever to come to Pixar. And then they have the head of story, who is the head of all the story artists, and then your story team, and the story artists they're not storyboard artists. They're part of the story breaking process. So they're coming up with story too.
So you might have a sequence that has Bernie is asleep at the desk, and then they have this whole other idea that then comes in that's completely different. It just kind of jumpstart stuff and gets you thinking differently. So you can't hold on tight to anything there. You have to be comfortable with we wrote this. Now we'll see what happens and we'll rewrite.
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