Joel Embiid’s Process: How The 76ers Star Wants To Go ‘From Rich To Wealthy’

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Philadelphia’s star center, a Forbes 30 Under 30 honoree, is eyeing bigger paydays than million-dollar endorsement deals.

more money—“but then again, I’m competitive.”

He put the lessons into action in October with an investment in Mitchell & Ness, a sports apparel brand owned by Fanatics. Rubin, whom Embiid calls his biggest business mentor, was happy they got to work together after the sale of his 76ers stake gave him new opportunities to collaborate with NBA players without conflict.

Embiid also had a big score in August 2021 when he signed a four-year, $196 million “supermax” contract extension with the 76ers that is expected to take his salary to $46.9 million next season, and a whopping $58.2 million in 2026-27. The best part: He negotiated the contract himself, sparing him an agent’s commission of up to 4%.

 

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