Joe Jonas On Canned Cocktails And The Launch Of His Own Line Of Fizzy Sangria

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The superstar singer has long been a fan of the classic combination of red wine and fresh fruit. He’s not the only one; it turns out that the Sangria is actually the second most popular cocktail in the country.

The recipe seems solid. As of today it’s literally in consumers’ hands, whether or not they’re willing to pick up what Jonas is putting down. Fizzy Sangria is Ohza’s first product line extension and will be available in both red and white flavors for $10 per 4-pack of 12oz cans.how this partnership was born and what he has planned for the future of Ohza...“The first time I tried Ohza Mimosa was when DNCE was shooting our music videowith Kygo.

With Sangria being the first product line extension for Ohza, what made you confident they were the right partner?“I think it is very unique to have a canned sangria that stands out not only visually, but also based upon flavor. I think people are going to want to try this and have this as their go-to canned beverage.”

Tell me a bit about your process of making sangria at home; what made you think… ‘I need to put this in a can’?“Sangria is one of my favorite drinks and it is fun experimenting with which fruits pair well with different wines. I appreciate the versatility of the drink and always love serving it whenever I have guests over. I was determined to perfect my sangria and tested it on all my friends and family whenever they would visit and my Fizzy Sangria recipe was a hit.

 

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