"This show is going to be incredibly special, and nothing like users have seen so far," Epic Games head of global partnershipssaid."J Balvin was the perfect partner to work with to create an unforgettable show as his music appeal is boundless. We are honored to work with him and bring his music to fans worldwide.
"has accumulated more than 350 million registered players worldwide, making the online multiplayer game an opportune space for artists looking to expose their music to both new and old fans -- especially with touring on ice due to the global pandemic. While the game itself is free to play, users can purchase virtual merchandise for their avatars such as"skins" and"emotes" .
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