J.B. Pritzker-backed abortion-focused group launches first paid ad campaign on 2024 cycle

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The organization, Think Big America, is spending six figures in AZ, FL and NV.

Illinois Gov. J.B. Pritzker speaks to auto workers before the arrival of President Joe Biden at the Community Complex Building in Belvedere, IL, November 09, 2023.Think Big America, a nonprofit organization affiliated with Illinois Gov. J.B. Pritzker, on Monday starts running its first paid advertising campaign of the 2024 election cycle across three “reproductive rights battleground states” where the group is supporting ongoing abortion access ballot initiative campaigns.

“Because of Donald Trump and his MAGA extremists, women are now being denied life-saving care and doctors face jail for doing their job. Unless we act, these cruel attacks on our rights and freedoms will only continue to escalate. This November, we must defeat MAGA extremists and their anti-woman agenda once and for all," he added.

Former President Donald Trump has declined to endorse a national abortion ban, saying as recently as Saturday that the issue should be left to individual states. In Arizona, the Arizona for Abortion Access campaign is working to get a constitutional amendment on the state’s ballot enshrining abortion access through a petition drive/citizen-initiated measure. The campaign has said that they have gathered over 500,000 signatures – surpassing the 383,923-signature threshold to get a ballot initiative on the Arizona general election ballot.

The signatures submitted will need to be verified by the Nevada Secretary of State’s office and the initiative is not yet confirmed on Nevada's ballot.

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