Shopping comes with its own frustrations when we're forced to stick to one of two genders: male or female. The male section typically has oversize silhouettes, whereas the female section is often full of body-conscious silhouettes and feminine finishes.
Robert Smith, founder of Phluid Project, a nonbinary clothing store aimed to make genderless fashion and accessories available worldwide,perfectly:"A dress is a dress, a skirt's a skirt, a jacket's a jacket, lipstick is lipstick. We tend to gender everything. Our entire world is built on a binary construct, and the objective of Phluid Project is to allow folks to express themselves in the way that they feel comfortable — the way that feels authentic to them.
People have gone against the grain by bending and blending wardrobes. We saw this with Coco Chanel: back when WWI saw women shortening their skirts and tossing their corsets, Chanel made it chic to put ordinary women in trousers for the first time. Or Katharine Hepburn, who was popular for suits and button-downs, with her infamous line,"Anytime I hear a man say he prefers a woman in a skirt, I say, 'Try one.
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