Bettina Korek, on the balcony of her home, which features a neon sign from Lisa Anne Auerbach’sdress; her own shirt and watch.It’s a measure of how prominent an art center Los Angeles has become that Serpentine Galleries, the popular contemporary art venue in London, recently appointed Bettina Korek to be its new chief executive. Korek is a native Angeleno and a pillar of thewho currently oversees Frieze Los Angeles, the city’s first major international art fair.
There’s a cartographic spirit behind much of what Korek does. The organization she founded in 2006, ForYourArt, started as an email newsletter and quickly evolved into a mapping project of sorts, aggregating the city’s exploding art scene and charting routes and itineraries so that Angelenos and visitors might better navigate it.
Korek grew up mostly in Van Nuys, a central suburb in the San Fernando Valley. Her mother, a graphic artist, frequently took her over the hill to visit the Los Angeles County Museum of Art. Korek attended the Harvard-Westlake School in Studio City and, later, Princeton University, graduating in 2000 with a degree in art history. She returned to L.A. and took a job in the prints and drawings department at LACMA, working as a liaison between the department and local funders.
Kevin Salatino, who hired Korek when he was LACMA’s head of prints and drawings , says Korek supplied the region with much-needed connective tissue. “Her moment of illumination was recognizing that even the cultural institutions in Los Angeles weren’t communicating with one another to the degree that they could, to really strengthen the cultural ecology of the L.A. basin,” Salatino told me. “She saw that right away.” In the process, he added, Korek catalyzed the city’s art explosion.
Left of the fireplace is a Kori Newkirk installation—a suburban swimming pool rendered in hair beads. Korek explained that Newkirk’s beaded curtains were inspired by another L.A. figure:. For a time in the late ’90s, Korek recalled, “there was a lot of conversation about the beading in her hair.” On the other side of the fireplace, six wooden totems stand huddled in a corner.
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