In conversation with Datin Sri Zarida Noordin of Habib Jewels Group

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We speak with the Executive Director of Habib Jewels about growing into the family jewellery business and the true value of respect in teamwork. luxuryjewellery WomenLeaders InternationalWomensDay

LUXUO recently caught up with Datin Sri Zarida to discover just what makes this woman of achievement tick in the highly competitive world of jewellery while juggling the roles of wife, mother and business partner.Bringing over 60 years of experience and craftsmanship, Habib Jewels is a brand synonymous with homegrown jewellery-making and heritage luxury.

When I first joined Habib Jewels, my husband had just moved from Penang to open the first retail shop in KL. Back in Penang, my late father-in-law was focusing more on the wholesale business where there were a lot of traders from the east coast of Malaysia who would purchase from him and sell in states as far as Kelantan. The jewellery business was conducted very differently in those days.

Dato’ Sri Meer Sadik was very ambitious, he wanted to list the business on the Malaysian Stock Exchange. Because of this, it forced us to come up with a lot of systems in the business to get the necessary approvals. We created new standards for jewellery and worked with the government to come up with defined gold standards like 916 where in the past it was an informal system of ratings of gold purity because Malaysian consumers didn’t know better at the time.

We bring an international aesthetic to the table because we travel and participate in international exhibitions, we’ve become very exposed to what’s happening around the world. Our designers travel with us to these trade shows and so they are also exposed to all the international brands as well. But the best part, is that we get to design something with a distinct Malaysian flavour yet with cross-cultural appeal.

the end of the day whatever decision that is to be taken is his to make. I don’t seek the limelight. I don’t fight for the limelight. I’m quite happy to be the supportive partner and at home, I’m the boss.We realised that the house that we’ve been staying in for the last 16 years, came to full use, because otherwise, we go out in the morning we come back at night. He’s got a wing that has become his home office and I’ve got a room that became my home office.

Source: News Formal (newsformal.com)

 

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