I Tested Sally Beauty's New Virtual Hair-Color Try-On Technology, and It Couldn't Be Easier

to create what it calls "ColorView," a virtual try-on experience that's powered by a form of artificial intelligence and augmented reality called YouCam technology. Now, customers will be able to test-drive an array of different hair colors from brands like Arctic Fox, Wella, Ardell, and Col-lab, among others. The technology will also suggest specific product categories and shades for users in order to make it an even more customized experience.

In a statement, perfect Corp's founder and CEO, Alice Chang, explains their vision: "This unique in-store integration is changing the way beauty lovers shop for hair color by creating a personalized tool for customers to feel confident in their purchase decision through true-to-life, try-before-you-buy beauty AI technology." AI technology works to give customers an idea of what shades suit them before they make a commitment at the salon.

To find out if it's worth the hype, I went ahead and downloaded the Sally Beauty app to give it a go for myself. Turns out, it couldn't be easier. You simply click on Sally ColorView in the menu section and your face will show up on camera. Then, you select hair color , and from there, you can choose from a selection of brands and specific products.

ColorView is available in 500 Sally Beauty store locations, as well as on the brand's mobile app for easier access. Here's to finding your new favorite hair color, folks.

United States Latest News, United States Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

How to buy Adidas shoes being tested by NASA at the International Space Station next yearAdidas is putting its footwear technology to the test on a NASA space mission as part of a new long-term partnership with the International Space Station in 2020.
Source: Newsweek - 🏆 468. / 52 Read more »

Who Should Get Tested?Knowing your HIV status helps you make decisions to prevent getting or transmitting HIV. Here’s what you need to know about HIV testing.
Source: HHSGov - 🏆 147. / 63 Read more »

Katy Perry Has Festive Candy Cane Eyeliner in New Music VideoShe also tries multiple different hair colors—including red.
Source: StyleCaster - 🏆 104. / 63 Read more »

Metallic Hair Colors You Have To Try This SeasonGet ready to shine bright thanks to metallic hair. If you still haven't heard of this iridescent technique, it is
Source: Fashionisers - 🏆 399. / 53 Read more »

The Best Beauty Tools for Skin & Hair That Make Great GiftsShop the best skin and hair tools for the beauty junkies in your life. I love this flat iron it really does the job. just a share..
Source: etnow - 🏆 696. / 51 Read more »

I Tried Orangetheory's New Technology With the Apple Watch, and It's a Game ChangerOrangetheory Fitness unveiled a new proprietary technolgy called OTbeat Link to be used with your Apple Watch. The app syncs up to Orangetheory classes.
Source: POPSUGAR Fitness - 🏆 401. / 53 Read more »