Another important fact: Communication is rarely neutral. Instead, every time you interact with someone—through email or otherwise—you’re influencing the relationship. And you want to enhance it, rather than detract from it.
You’ll need to be concise, but also avoid being curt. Provide enough background and context so people can understand what you’re sharing or asking for, and anticipate the questions they might have, proactively providing necessary information. Also be sure to be clear about your expectation, for example, if you need their input by a certain date.
You’ll also want to ensure you’re authentic but also attentive to your audience. Adjust how you communicate based on who you’re emailing. Be yourself, of course. But if you’re emailing a large group, a customer or someone you don’t know as well, you’ll want to be more business-like and include less personal content. If you’re ever in doubt about how formal an email should be, it’s usually better to err on the side of being more, rather than less, formal.
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