How to Fix Your Google SEO Ranking and Free Your Site From Algorithmic Constraints | HackerNoon

If your website has had negative impacts after an algorithm update, it doesn’t mean you can’t recover from it.

There are many types of manual actions taken by Google, and this post will try to explain each of them in detail. We will also share the ways to recover from these penalties here.Cloaking is the process of showing different pages to the search engine and the user on a given query. This is a violation of the webmaster guidelines, which, in turn, leads to a manual penalty.

Google considers an image cloaked when another image overshadows it or when the users are redirected to other irrelevant pages away from the corresponding image.To avoid this penalty, you have to make sure that you display the same image to Google and the visitors. Content quality is one of the chief Google ranking factors. Stuffing keywords in your website’s content to improve visibility and achieve higher search engine rankings only ends up in backfiring.

Similarly, identify stuffed keywords and remove unwanted or irrelevant occurrences of them anywhere in the content.Once all these are done, request for reconsideration from Google.The pure spam penalty falls upon a website that indulges in spammy techniques and activities in order to boost its search engine rankings.

On the contrary, the presence of spammy structured markup can redirect to irrelevant or misleading content. Such manipulative actions often backfire and the negative impact will dawn upon your website. This penalty occurs in both partial matches or site-wide content depending on the quantity of thin content published on your website.Weed out spun or auto-generated content from your website. Similarly, have a keen eye for duplicate content and revamp it to make it more engaging.

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