What are the characteristics of a good headshot? Does customizing your background banner photo make a difference?
“The most important thing is to have a flattering, professional picture,” says Arno Markus, a former recruiter and founder of iCareerSolutions. “This doesn't mean you need to go out and get a studio headshot, but you want to make sure that the photo is recent, well-lit, and shows you at your best.” highlight the title, skills, or areas of expertise for which you want to be known.
You can certainly find LinkedIn “experts” who recommend simply including your role titles and company names. I’ve crossed paths with plenty of career coaches who claim a “less is more” approach to the LinkedIn Experience section is more appropriate for an online medium. However, recruiters who weighed in on this article overwhelmingly prefer seeing more detail about your professional experiences.
Bullets are indeed an effective format for the Experience section according to Reynolds. “Long paragraphs are hard to read so keep it in bullet formatting and make sure to tie it back to your headline,Buj also recommends starting bullet points with a quantifiable result. She shared this example: “Instead of saying: ‘Promoted to my current position where I excelled in sales, increasing them by 12% in the first year,’ say ‘Increased sales by 12% in the first year following my promotion.
Including licenses and certifications on your LinkedIn profile is a good way to showcase your professional credentials and highlight your skills and expertise according to Danielle Bedford, senior manager at Coople. “While there is no hard and fast rule about which licenses and certifications should be included on a LinkedIn profile, as a general rule of thumb, only list those relevant to your current occupation or industry,” says Bedford.
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