Search Engine Optimization or the process of improving a website in order to increase its visibility is a complex one. There are several tools available in the market today focusing specifically on this. However, these tools can be prohibitively expensive, especially when each new add-on feature increases the costs.
Right at the top, we can see our main key performance indicators . They give us a clear vision of our overall status, what has been improving, and what isn’t. The final touch in our SEO reporting dashboard is the aggregate rankings chart. This gives you an understanding of how many well-ranking keywords you have.If you’re curious to see the app in action, take a look here:It might seem odd. But good reporting starts with good planning.
You can add other metrics as well. This will depend on what kind of reporting you need in your own SEO dashboard. Here are some examples of interesting metrics that you could use.Conversion rate coming from organic resultsJust keep in mind that each of these requires more data. If you have them all already, then it’s just a matter of loading it all into Appsmith.Appsmith allows you to connect different data sources, databases and even perform cURL imports.
This saves a lot of time and effort in data processing. Instead of coding a lot of JS functions, you just use a simple formula. If you want to build along with this tutorial, you can create a copy of our sheet and play around with it. You can store and transform data from one sheet to another. And, you can see how each sheet is tailor-made for a specific widget.
It allows you to create your own search tool, which then can be used to search the entire web, just like Google does.page. Just make sure you select “Search the Entire Web” option. Here’s a screenshot for reference:This allows you to run 100 queries for free each day. You can track 100 keywords for free. That is better than most paid services.Appscript function
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