How a Tweet Showed the Difficulties of College Athlete Unionization

INDIANAPOLIS — Penn State quarterback Sean Clifford says he’s focused on his next five days. That’s how long he and his teammates have until they start fall camp to prep for the 2022 season following an appearance at Big Ten media days. But it was the five days preceding his appearance that briefly seemed to promise seismic change to college athletics.

Digging into the way things unraveled and what will happen next paint the picture of how difficult it is to organize college athletes and how quickly things can become disconnected.It had been building to this moment for a year to get a high-profile player on a high-profile team to take the lead as it attempted to organize college football players.

The slideshow also showcased two paths this could go: a quick one that envisioned the demands being met and an agreement announced by July 27, and a more long-term play that had an official unionization process that envisioned a union election victory by the end of January and a formal CBA negotiation by the spring of 2023—both ambitious time lines.

Unbeknownst to Stahl, Clifford then spoke to Big Ten commissioner Kevin Warren on July 17, one of multiple conversations the two have had over the years. Stahl then spoke to the quarterback on the 18th, characterizing the discussion as “our first very tough conversation.” At this point Stahl said he started to feel that “something was up.

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