Hong Kong's Filmart to Be Held Online in August

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Hong Kong's Filmart, Asia's largest film and television content market, is going virtual this August. More details:

The international film industry confab previously wasfrom its usual dates in March, as organizers sought to wait out the coronavirus pandemic in hopes of holding a full-scale physical event in August.

That plan was officially scrapped Thursday, however, when the Hong Kong Trade Development Council issued a statement saying the event would "migrate to a virtual platform." "We all recognize the importance of maintaining entertainment market business momentum, amid delayed productions, closed theaters and altered audience behavior," the HKTDC said in a statement. "So, as the largest content trading platform in Asia, Filmart Online will continue.

The organizers told entertainment industry professionals: "We all recognize the importance of maintaining entertainment market business momentum amid delayed productions, closed theaters and altered audience behavior. So, as the largest content trading platform in Asia, Filmart Online will continue helping you to reinvigorate business."

Source: News Formal (newsformal.com)

 

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