A fast casual staple in San Diego County since its founding in San Diego 40 years ago, Rubio's Coastal Grill has abruptly shuttered 48 of its California restaurants — 13 of them in San Diego County. The decision, which took both customers and employees by surprise, was driven by the rising cost of doing business in California, the company said in an emailed statement.
Ralph Rubio, the founder, continued to consult with them but nothing much happened.' The biggest factor, though, fueling this latest evolution of Rubio's, says Gordon, is the minimum wage hike for fast food employees, thanks to legislation signed into law last year by Gov. Gavin Newsom. Some fast food chains already have raised their menu prices in response to the wage increase.
Source: News Formal (newsformal.com)
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