Harnessing the Power of Women Voters

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With the 2022 midterms just around the corner, how can advocates mobilize women voters? supermajority's AmandaK_B has answers:

In 2017, a year into the presidency of Donald Trump, three notable women—Black Lives Matter co-founder Alicia Garza, former Planned Parenthood CEO Cecile Richards, and executive director of the National Domestic Workers Alliance, Ai-jen Poo—looked to harness the sudden rage and confusion felt by women across the U.S.

Executive director of Supermajority Amanda Brown Lierman speaks during a Mother’s Day rally in support of abortion rights on May 8, 2022, in Washington, D.C. In previous elections, COVID derailed Supermajority’s plans to penetrate communities from the ground up. “When Supermajority first got started, our intention was to build this organizing ground game and build up the power of women at the very local level to influence elections up and down the ballot. Organizing happens around kitchen tables, at school pick-ups, at these very local spheres,” said Lierman. “COVID forced us into running a large-scale, national, digital program, which was awesome.

In her work across the nation, Lierman has seen a clear throughline: Women voters are paying attention. And they’re full of rage about the loss of abortion rights, perpetuated by the right-wing faction of the Supreme Court in the“Righteous rage … can fuel all of us to do the very important and necessary work ahead to defend our democracy and our basic rights,” Lierman told. “Women are historically overlooked and dismissed in the political process.

 

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