Harley CEO Levatich Steps Down

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Harley-Davidson Chief Executive Matt Levatich has resigned. The motorcycle maker's U.S. sales have dropped for five straight years, the entirety of Levatich’s tenure

Harley-Davidson Inc.’s Chief Executive Matt Levatich resigned Friday, leaving the motorcycle maker after years of declining sales and limited success attracting younger riders to its iconic brand.

Harley’s board said Friday that director Jochen Zeitz would serve as acting CEO and board chairman as it looks for a permanent chief executive. Mr. Zeitz will remain chairman when a new chief executive is hired, the company said.

 

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Harleys are priced too high for younger riders. Even the used Harleys are priced high for younger riders. Isn't HD owned by Kawasaki LTD of Japan think it bought HD a few years ago. Believe HD is assembled in USA from parts made from other nation states but not for sure.

He should have listened to Trump

The demographic they have catered to is aging fast, which may explain the drop in sales.

Fat Boy for sale, poor condition! harleydavidson

oh really?

Getting too old

Why are so many CEO's quitting? Tired of cooking the books

Oh good, my eardrums are relieved.

Nothing he can do when parents are raising kids who are afraid of their own shadows.

Where should I send my resume?

He missed the largest markets for motorcycles: SE Asia so yes he should be fired

Too expensive.

ettd

Was reading this but had to send an urgent text messa

Thanks realDonaldTrump maga🇺🇸

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