Google just beefed up Search with a ton of new AI features

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One of Google's most important products, Google Search, is getting a major AI-centric overhaul.

Starting today, Google Search is going to feel a lot less like the search engine that you currently know and use, and more like the kinds of AI-centric platforms that are exploding around the web. Google Search head Liz Reid announced today at Google I/O that tons of new AI features are coming to Google's lucrative search engine, including AI Overviews -- Google-produced summarize of your search queries, de-emphasizing the classic list of blue links.

' At the same time, this is also the beginning of a nightmare scenario for publishers, which will find their own links that Google Search surfaces pushed farther down the results page. If Google answers a query automatically, in other words, there would presumably be no need to scroll down the page and click on a publisher's link.

Source: Tech Daily Report (techdailyreport.net)

 

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