Gap stock gets a lift after sewing up deal to sell Kanye West's Yeezy brand clothing line

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Gap's announcement that a new collaboration with singer and entrepreneur Kanye West to bring his Yeezy clothing line to the retailer brought the company's shares soaring.

to bring his Yeezy clothing line to the retailer. The news on Friday sent Gap shares soaring more than 30% in morning trading, before closing up nearly 19%. The new Yeezy Gap apparel line will be available in stores and online starting in 2021, the company said

West owns the Yeezy brand, which was recently valued at $2.9 billion according to the announcement."This new apparel partnership furthers the size and scope of the Yeezy business, building on the ground-breaking success of Yeezy footwear," Gap said. West will lead the Yeezy design studio in developing a new clothing line of"elevated basics for men, women and kids at accessible price points." Gap will pay Yeezy royalties and possibly equity related to the line's sales levels.

 

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Now this is what blm should focus on. Success that comes from hard work in the American system, though still improving. Unfortunately liberal democrats & nancypelosi would rather you feel abused by the whole country & vote them in the chance they might (do what this time?)

The Gap is a lowlife operation 2 bring Kanye on board. Yeezy is an homage 2 Black ignorance because its creator is a perfect example of what a Black man shouldn't be. The Gap is ok with him referring 2 himself as a 'crazy motherf***er' & embracing Trump's racism. Boycott!

Never shopping GAP again

Guess that'll be on the washed-up rack?

YAY!!! something positive for once!!! woohoo

And he's voting for Trump. Maybe a line of Trump 2020 merchandise could be rolled out in time for his re-election?

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