is an uncommon practice for Ford, which traditionally wouldn't publicize much, if anything, about a vehicle that remains years away from production. It shows the importance Ford has on retaining its sales leadership with F-Series, even for all-electric trucks, according to Michelle Krebs, senior analyst with Cox Automotive.
"F-Series is everything to Ford. It is the cash cow of Ford," Krebs said. "The company would be a niche automaker if it didn't have F-Series." Ford's overall business heavily depends on its F-Series truck, which has been the America's best-selling truck for 42 years and the country's best-selling vehicle for 37 years. Ford sold more than 1 million F-Series trucks globally in 2018, averaging a sale every 29.3 seconds.
"We are dead serious about delivering an electric pickup truck that again sets an all-new bar for what light duty trucks can deliver — not in the science project sense, but in the reality of what tough trucks need to do," Cannis wrote. While all-electric vehicles remain a niche market and no major automaker has released an all-electric pickup, buzz around EV pickups has increased as non-traditional automakers such as Tesla and
Source: News Formal (newsformal.com)
I find Ford‘s “Real people not actors” commercials absolutely amusing. You seriously think people are that dumb to buy that? Btw, humans have pulled semis & trains with their teeth. So it’s not that impressive if you know the physics behind it. I can pull any Ford easily. 💪🏻
I’m more impressed with the tires on the truck. You can have a thousand horse power but if the tires slip it’s all over.
And really what do you know about the Tesla truck? No brains these old farts at CNBC
LOL CNBC ratings are getting SMACKED. They really need to stop reporting anything Tesla or tech at this point. These oldies really have no clue what they are talking about. Hire someone proper. Dummies
Smacks?! 😂 The transmission will still only last 70,000 miles before self-destruction. Hopefully Ford hasn’t invested too much into this...they will need another bailout.
Fix Or Repair Daily. Ford sucks.
Ford has been making that promise since the early 90’s.....Still no viable EV from Ford.
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