First look at Rixo's new London flagship store

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Expect ready-to-wear, bridal and a cocktail bar

has made a name for itself as the go-to brand for easy-to-wear, quality designs that suit every occasion. Now, for the first time, fans of the much-loved label can shop the full collection under one roof at the new "House of RIXO" flagship store.

Located on London's King's Road, the 5,000 square foot space will stock ready-to-wear, a bridal and bridesmaid range and accessories, while two new initiatives will encourage shoppers to buy less and wear more.With RIXO Rental, customers can rent their favourite designs from £39 for four days. The new RIXO Pre-loved scheme will allow customers to bring in old pieces in exchange for a voucher to spend on something new.

A handy alterations service will be offered and because shopping can be thirsty work, a coffee kiosk and a cocktail bar from the Kudu Collective can be found within the shop.Co-founder Henrietta said she and Orlagh "wanted the space to be a true reflection of our style and personalities... all be it a more polished version of our living room that we first launched the brand in."

 

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