In today’s film news roundup, Cinema Guild starts its virtual cinema initiative, Mucho Mas Media announces a partnership, Amazon hires a Netflix veteran and “Pot Luck” gets released.Cinema Guild is launching its virtual cinema initiative with 2019 Cannes Film Festival prize winner, Albert Serra’s “Liberté” in partnership with arthouse theaters.
“Liberté” will launch May 1 in partnership with Film at Lincoln Center, and a national rollout will follow on May 8. The film premiered last year at Cannes, where it won a Special Jury Prize in the Un Certain Regard section. Mucho Mas will finance and produce films for the Mexican-based distributor, with a strong focus on streaming rights and specialty theatrical releasing in the U.S. and Latin America. Projects will be shot in the U.S. and Mexico, made by and for the Latin audience and beyond.
Davin will work closely with Amazon Studios Head Jennifer Salke, movies co-heads Ted Hope, Julie Rapaport and Matt Newman, and the entire movies team to design and execute all film campaigns.
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