Fast-food chains are beefing over value meals — and customers are benefitting

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From McDonald’s to Wendy’s and more, chains rush to add value meals to their menus, quelling frustrated customers

a breakfast meal featuring a small-sized Seasoned Potatoes and a choice of English muffin sandwich for the low price of $3. like its $5 and $6 Biggie Bags, and its 2 for $6 and 4 for $4 Meal Deals, all of which offer various menu items for slashed prices.

Wendy’s previously boasted a similar low-cost breakfast deal with its “Breakfast Biggie Bundles,” which were announced last August and offer customers a choice of two select items for $3.-able reason to jump out of bed in the morning,” keys in on the one word defining fast food restaurants’ latest battle: value.

While Wendy’s may have the latest low-cost meal to make headlines, it’s far from the first. Earlier this month, CNBC reports the $5 meal will include four items: a McChicken or McDouble, four-piece chicken nuggets, fries and a drink. John Peyton, CEO of the Applebee's and IHOP parent company, Dine Brands, previously told TODAY.com his company has been looking at diner spending patterns preparing for consumer shifts towards more value-focused purchases.

“We’re rolling out entirely new ways to save across our menu and doubling down with exclusive digital offerings so expect more from us this year,” Taylor Montgomery, Taco Bell’s chief marketing officer said in the announcement. “We’re walking the talk when it comes to value and we’re just getting started.”Mom, 32, had a life-threatening pregnancy complication. Doctors dismissed the signs for weeks

 

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